PRESTIGE. PEDIGREE. POWER.
THE GLOBAL LUXURY DIFFERENCE.
The Coldwell Banker Global Luxury® program redefines the world of luxury real estate marketing. The prestige of the Coldwell Banker® name, combined with state-of-the-art technology, bespoke marketing strategies and one of real estate’s most robust global networks encompassing 96,000 independent sales associates in approximately 2,900 offices in 40 countries and territories, culminates in extraordinary representation that crosses oceans, continents and language barriers.
The world is more interconnected than ever before, and luxury real estate is evolving to remain ahead of the curve. The Coldwell Banker® brand unveiled the Coldwell Banker Global Luxury® program in 2017 to reflect the globalization of modern luxury. The Coldwell Banker brand has a legacy of selling some of the world’s most recognizable homes. The enhancements to the Coldwell Banker Global Luxury program allow Luxury Property Specialists to seamlessly connect with the world’s most affluent clientele.
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LUXURY BY THE NUMBERS
In 2020, Coldwell Banker Affiliated Agents and teams:
Sold $168.4 million in luxury sales each day
Handled 32,663 transaction sides of $1 million homes, with an average sales price of $1.9 million
The Coldwell Banker social media accounts generated over 84 million impressions to brand content resulting in over 4.8 million social engagements
THE REPORT: A COMPREHENSIVE GUIDE TO 2021 LUXURY REAL ESTATE
The Report is an annual guide for international high-end property buying and selling published by the Coldwell Banker Global Luxury program.
The Report brings together real estate insider intelligence with big data to analyze the latest trends in luxury buying and selling.